Global Brand Manager – Cosmetics (m/f/d) 100%
- Entreprise
- Weleda AG
- Lieu
- Arlesheim
- Date de publication
- 27.04.2025
- Référence
- 178447
Description
Your role:
- Innovation, Campaigns & Design: Lead innovation projects and oversee multi-functional product development teams. Brief and lead the development of global campaign toolkits and packaging designs in line with key market needs and category drivers.
- Strategic Development and P&L Responsibility: Develop strategies for specific categories and define an innovation pipeline, ensuring alignment with business objectives.
- Global Brand & Category Plans: Own and manage global brand and category plans, collaborating closely with country marketing teams to ensure effective market execution.
- Market & Trend Monitoring: Monitor in-market performance, analyse category trends, and competition to identify new opportunities and adjust strategies accordingly.
- Budget Management: Manage and allocate budgets for your categories, ensuring optimal resource utilisation.
Your profile:
- Degree in Marketing, Business Administration, or a related field; a Master’s degree is preferred
- Minimum of 5 years of experience in brand management within the cosmetics and skincare industry
- Proven experience in leading innovation projects and managing product lifecycles
- Strong leadership abilities with effective communication skills and experience in managing cross-functional teams
- Proven track record in developing 360° campaigns that drive sustainable growth, with expertise in digital and social media strategies
- Excellent analytical skills with the ability to synthesize complex information, coupled with financial acumen and an entrepreneurial mindset
- Open-minded, solution-oriented and curious, with a motivation for continuous learning and growth. Self-driven and enthusiastic, capable of managing multiple projects independently
- Fluent in English (both spoken and written); proficiency in German is a plus
We offer:
- Approachable leadership principles
- Remote working options
- Transparent & open communication
- Sustainability & value orientation
- International collaboration
- Mobility allowance
- Working in a purpose-driven company
- Innovative & exciting projects
- Combining work & family life