Manager Marketing Media (Paid) - Sports- 8 months
- Unternehmen
- Michael Page
- Ort
- Lausanne
- Ausgabedatum
- 28.04.2025
- Referenznummer
- 266898
Beschreibung
* Proven experience in paid media (ideally agencies)
* Performance Tracking & Reporting
## About Our Client ##
Our client is a prominent global organisation in Sports.
## Job Description ##
1.
**Media Planning & Campaign Execution:**
* Lead digital marketing media programs to drive reach, engagement, and acquisition.
* Plan, implement, optimize, and report on marketing media activities across programmatic, paid social, and reservation channels.
* Manage multiple campaigns end-to-end, from strategy and concept through to execution and reporting.
* Execute a Paid Media Test & Learn agenda to improve efficiency and drive innovation.
2.
**Creative Development & Innovation:**
* Oversee the development of paid media assets, ensuring adherence to best practices.
* Work with internal teams and agency partners to create best-in-class creative assets.
3.
**Project & Agency Management:**
* Manage external media agency relationships, ensuring alignment on media strategies.
* Oversee campaign budgeting, finance, and invoice reconciliation.
* Drive operational efficiencies through structured agency workflows.
4.
**Marketing Data & Technology:**
* Lead Paid Media technology integration efforts to enhance audience targeting, automation, and measurement.
* Collaborate with Digital Data & Analytics (DDnA) and Product teams for audience segmentation and campaign targeting.
* Ensure GDPR and data privacy compliance across media activations.
5.
**Performance Tracking & Reporting:**
* Develop and manage real-time performance dashboards.
* Ensure standardized campaign measurement and tracking frameworks.
* Share knowledge of industry trends to optimize future planning and activation efforts.
## The Successful Applicant ##
* University/bachelor's degree or equivalent in business, marketing, advertising, audience data management or related field; Higher education qualification or equivalent (master's degree, MBA, etc.) is a plus.
The successful candidate will have **proven experience in performance-driven Paid Media**, preferably within an agency or brand-side media role.
They will possess **hands-on expertise in media planning, buying, and optimization** across Google, Meta, TikTok, X (Twitter), and Programmatic DSPs.
Strong **Project Management skills** are essential to lead multi-channel campaigns from planning to execution and reporting.
Strong understanding of **AdTech and MarTech ecosystems** (DMPs/CDPs, Clean Rooms, Ad Servers, Attribution platforms).
Experience in high-pressure environments, managing multiple projects and **tight deadlines**
Proficiency in Word, Excel, PowerPoint, and corporate tools (SharePoint, Outlook).
* Strong knowledge of media buying platforms,DSPs, and paid social ecosystems:
* **Media Buying & Social Platforms**: DV360, SA360, Google Ads, Microsoft Advertising, YouTube, Meta, TikTok, Twitter, Snapchat.
* **AdTech Platforms**: Salesforce Data Cloud, CMPs/DCO, Ad Servers, Mobile Attribution platforms (e.g., Branch).
* **Measurement & Analytics Tools**: Google Analytics, Tagging Platforms (GTM, Adobe Launch), Verification providers (IAS, MOAT, DoubleVerify).
* Familiarity with Project Management Tools (Asana, Wrike, Redbooth).
The candidatmust be **comfortable with challenging other people** and have excellent stakeholder management skills.
**Proficiency in Power BI** and a **data-driven mindset** are crucial. The candidate should be proactive, inquisitive, and possess good communication skills.
## What's on Offer ##
The candidate will benefit from an 8-month temporary contract starting ideally on May 1st. The candidate will work in the Digital Engagement & Marketing Department, based in Lausanne, Switzerland, at 100% activity level. This role offers the opportunity to lead impactful media campaigns for a global organization, collaborate with a dynamic and international team, and contribute to the promotion of key initiatives. **Application Process:** Interested candidates should submit their CV, cover letter, and a portfolio or samples of relevant communications work only through Michael Page's website
Quote job ref
JN-032025-6703380
Job Function
Marketing & Agency
Specialisation
Media & Publishing
Industry
Leisure, Travel & Tourism
Location
Lausanne
Contract Type
Interim
Job Reference
JN-032025-6703380
* Performance Tracking & Reporting
## About Our Client ##
Our client is a prominent global organisation in Sports.
## Job Description ##
1.
**Media Planning & Campaign Execution:**
* Lead digital marketing media programs to drive reach, engagement, and acquisition.
* Plan, implement, optimize, and report on marketing media activities across programmatic, paid social, and reservation channels.
* Manage multiple campaigns end-to-end, from strategy and concept through to execution and reporting.
* Execute a Paid Media Test & Learn agenda to improve efficiency and drive innovation.
2.
**Creative Development & Innovation:**
* Oversee the development of paid media assets, ensuring adherence to best practices.
* Work with internal teams and agency partners to create best-in-class creative assets.
3.
**Project & Agency Management:**
* Manage external media agency relationships, ensuring alignment on media strategies.
* Oversee campaign budgeting, finance, and invoice reconciliation.
* Drive operational efficiencies through structured agency workflows.
4.
**Marketing Data & Technology:**
* Lead Paid Media technology integration efforts to enhance audience targeting, automation, and measurement.
* Collaborate with Digital Data & Analytics (DDnA) and Product teams for audience segmentation and campaign targeting.
* Ensure GDPR and data privacy compliance across media activations.
5.
**Performance Tracking & Reporting:**
* Develop and manage real-time performance dashboards.
* Ensure standardized campaign measurement and tracking frameworks.
* Share knowledge of industry trends to optimize future planning and activation efforts.
## The Successful Applicant ##
* University/bachelor's degree or equivalent in business, marketing, advertising, audience data management or related field; Higher education qualification or equivalent (master's degree, MBA, etc.) is a plus.
The successful candidate will have **proven experience in performance-driven Paid Media**, preferably within an agency or brand-side media role.
They will possess **hands-on expertise in media planning, buying, and optimization** across Google, Meta, TikTok, X (Twitter), and Programmatic DSPs.
Strong **Project Management skills** are essential to lead multi-channel campaigns from planning to execution and reporting.
Strong understanding of **AdTech and MarTech ecosystems** (DMPs/CDPs, Clean Rooms, Ad Servers, Attribution platforms).
Experience in high-pressure environments, managing multiple projects and **tight deadlines**
Proficiency in Word, Excel, PowerPoint, and corporate tools (SharePoint, Outlook).
* Strong knowledge of media buying platforms,DSPs, and paid social ecosystems:
* **Media Buying & Social Platforms**: DV360, SA360, Google Ads, Microsoft Advertising, YouTube, Meta, TikTok, Twitter, Snapchat.
* **AdTech Platforms**: Salesforce Data Cloud, CMPs/DCO, Ad Servers, Mobile Attribution platforms (e.g., Branch).
* **Measurement & Analytics Tools**: Google Analytics, Tagging Platforms (GTM, Adobe Launch), Verification providers (IAS, MOAT, DoubleVerify).
* Familiarity with Project Management Tools (Asana, Wrike, Redbooth).
The candidatmust be **comfortable with challenging other people** and have excellent stakeholder management skills.
**Proficiency in Power BI** and a **data-driven mindset** are crucial. The candidate should be proactive, inquisitive, and possess good communication skills.
## What's on Offer ##
The candidate will benefit from an 8-month temporary contract starting ideally on May 1st. The candidate will work in the Digital Engagement & Marketing Department, based in Lausanne, Switzerland, at 100% activity level. This role offers the opportunity to lead impactful media campaigns for a global organization, collaborate with a dynamic and international team, and contribute to the promotion of key initiatives. **Application Process:** Interested candidates should submit their CV, cover letter, and a portfolio or samples of relevant communications work only through Michael Page's website
Quote job ref
JN-032025-6703380
Job Function
Marketing & Agency
Specialisation
Media & Publishing
Industry
Leisure, Travel & Tourism
Location
Lausanne
Contract Type
Interim
Job Reference
JN-032025-6703380